How to take advantage of summer printing trends

How to take advantage of summer printing trends

Summer printing once again takes center stage as businesses compete for the attention of the summer crowd. With Kansas City being a hotbed for summer activities, the number of foot traffic in the city is expected to increase over the next few weeks. From festivals, summer camps, exciting events, theater shows, and even kid-friendly museums, many people will be driving…

3 print marketing trends in 2023 to target Millennials

3 print marketing trends in 2023 to target Millennials

A fascinating piece published by USPSDelivers.com indicates that print marketing effectively reaches Millennials, which comprise 21.67% of the US population. Marketing trends should therefore be tailored to reach this target audience, which has significant purchasing power in 2023. Here are some ways you can power up your marketing campaigns to make them more impactful for Millennials: Leverage direct mail. USPS…

Print Time on 2023 Summer Printing Trends

Print Time on 2023 Summer Printing Trends

The runways may be awash with wild prints, geometric patterns, and bright colors — but that doesn’t have to automatically translate to your printouts. With Print Time, digital summer printing doesn’t have to be boring. It is made more fun as we explore the latest trends and what you can do to make your collaterals pop. Here are some of…

Print marketing tips during inflation

Print marketing tips during inflation

Inflation has subsided, with the consumer price index clocking in at 5% in March 2023. While this still isn’t the ideal 2% that lawmakers strive for, this is still somewhat a suitable figure from the spike of 9% in June 2022.  With more and more consumers trying to cut costs to cope with inflation, most businesses are now trying to…

How print marketing can help reach your target audience

How print marketing can help reach your target audience

How print marketing can help reach your target audience Digital marketing may be popular, but other ways exist to reach your target audience. Your audience may be more active in print marketing, depending on your demographics. Recent studies suggest that about 62% of 1,000 US adults read physical newspapers. The same survey says that 37% of the sample have read…

Why do you need print for senior marketing

Why do you need print for senior marketing

Senior living and assisted living facilities are growing exponentially, with the market expected to grow further til 2027. According to Statista, Baby Boomers comprise 21.16% of the American population as of September 2022, making them an ideal demographic for senior marketing. As more and more Baby Boomers reach retirement age, they are also funneling extensive growth in the United States…

Print Time On How To Achieve Print Savings

Print Time On How To Achieve Print Savings

Print savings is always critical to running a business, particularly regarding new campaigns or rehashing old ones. Here are some ideas to keep your print costs affordable without compromising quality. Better layout Maximizing the area where you print your images is an excellent way to decrease your production cost. This could be done by either reducing the margins to 0.75″…